Category Archives: News

Congrats to Dan Paulson

Congratulations to Dan Paulson who was recognized by Dealerscope Magazine as part of their “40 Under 40” listing.

Dealerscope’s listing is meant to recognize “some of the best and brightest stars in the CE retail industry.”

We certainly wouldn’t argue Dan’s inclusion under that description!

Click here to see more: http://www.dealerscope.com/slideshow/dealerscopes-2016-40-40-part-2/ds0616_40u40_paulson-2/#slideshow

2 1/2 Days of Sun, Seminars, Sand and Strategy Come to an End as HTSA Wraps 2016 Spring Conference in Beautiful San Juan, P.R.

Press Release

2½ Days of Sun, Seminars, Sand and Strategy Come to an End as HTSA Wraps 2016 Spring Conference in Beautiful San Juan, P.R.

Members and Vendors Demonstrate Incredible Enthusiasm at New Group Momentum

April 8, 2016 – Home Technology Specialists of America, one of the nation’s leading member-owned dealer buying groups, wrapped up its Spring Conference 2016 and 20th Anniversary Celebration in San Juan, Puerto Rico on Thursday after two-and-a-half days of beautiful 85-degree sunshine and even hotter technology and business presentations. The event showcased an all-new HTSA, with new executive director, new board of directors, and, most importantly, a new enthusiasm.

As the first group meeting to take place in the wake of former member Jon Robbins assuming the helm as Executive Director – there was a palpable sense of energy, enthusiasm, and momentum that took hold of the attendees. Not only was attendance high, but attendee engagement was even higher.

In an observation on the very visible level of member engagement at the San Juan event, Control4 Chairman & CEO Martin Plaehn said, “The amazing thing was at breakfast – at 7:00AM in the morning – they [attendees] are all there!”

Fired Up

Control4, in a sign of deep commitment to the organization, attended the Spring Conference 2016 with no fewer than six top executives, including Chairman & CEO Plaehn.

“Momentum…energy…you feel that from the HTSA members,” Plaehn said.

“This group is fired up,” said Jon Robbins, Executive Director of Home Technology Specialists of America. ” In a group of 65 members, we had 270 attendees at this year’s conference.  Our latest high-caliber member and vendor additions are just the beginning – we are really just getting started on implementing entirely new programs and strategies to turbocharge our members’ and vendors’ businesses.”

This year’s conference marked the organization’s twentieth year of success – a particularly significant anniversary – and one that called for a party. So the organization chose the luxurious Ritz-Carlton Resort in beautiful San Juan, Puerto Rico. With a spectacular vista out of every window, including amazing beaches, palm trees, and sunset views, all attendees were encouraged to bring spouses and family to share in the celebration. And attendees were clearly ready to celebrate.

Each day, after an intense series of informative and thought-provoking business meetings, attendees came together for cocktails, world-class Puerto Rican dinners, top entertainment and dancing. The final group dinner on Wednesday evening even included an impressive fireworks display – to the delight of attendees…especially those who brought families with children. Robbins was quick to take the microphone and remind attendees of the tremendous achievement of twenty years of success – leading a group toast to the past, present, and future. Robbins also offered a toast to the members’ spouses and families, “Who allow us to do what we do.”

A Fresh Approach

HTSA’s new management took a fresh approach with the agenda for the Spring Conference 2016. Included this year was a “State of the Union” which featured an honest self-assessment, with Robbins telling attendees that after early successes, the group had grown complacent, new competitors emerged, and momentum had stalled. Those days, Robbins assured attendees with great conviction, are over. There is a new honesty, transparency, responsiveness and drive from HTSA. The group, Robbins told attendees, will demonstrate a new more robust leadership, not just for the group…but for the industry.

Most Informative Conference Ever

One example is the announcement of a new more intensive member education initiative called the Masterclass Series. Unlike other dealer education programs using recycled sales techniques, HTSA has engaged a prominent outside consulting firm to develop an all-new program, customized for HTSA members’ business model. The first Masterclass initiative is called Sell More Audio, and will offer techniques for members’ sales teams to effortlessly move clients up to higher margin, high performance audio solutions. The Sell More Audio Masterclass will take place May 10th-12th in Kennesaw, GA in conjunction with the Prime Media division of alliance partner Nationwide Marketing Group.

“While others may choose to pursue low-grade, high volume solutions, HTSA will be the industry’s leading provider not only of sophisticated home automation solutions, but of high-performance audio/ video systems,” Robbins told attendees. “This is our channel, and we will take leadership in sustaining and growing that channel.”

To that end, this year’s conference was one of the group’s most informative ever. The agenda was jam-packed with several high value presentations from industry experts such as Jim Carroll, who in one 90-minute presentation called IoT – Disruptive or Competitive Opportunity for the CE Integrator?, reviewed the entire spectrum of Smart Home Automation and Internet of Things (IoT) solutions – revealing pitfalls and opportunities he specifically identified for HTSA members.

Deep and Trusting Relationships with Valued Vendors

HTSA also did a deep dive into the issues swirling around the latest video technology, high dynamic range (HDR). Valued group vendors Sony and LG each presented their view on the technology and its ramifications on the video industry. Each presented in separate, highly informative sessions – with members fully briefed on the different types of HDR and each brands’ view on how to present and sell HDR for greater profit.

Control4 Chairman & CEO Martin Plaehn offered a presentation that, in part, discussed in detail the company’s thinking behind its recent Pakedge acquisition. Plaehn’s presentation was capped with an extremely informative question-and-answer session in which the CEO himself fielded any and all questions from HTSA members. It was an example of the kind of honest give-and-take the group enjoys due to its deep and trusting relationships with its valued vendors.

“This group, more than any other group in this industry, focuses on the group vendors,” said Bryan Koutsky, Director of Sales, Builders, Buying Groups, & Custom Retail. “The energy and passion coming from the group at this year’s event is off the charts.”

The always popular one-on-one sessions gave vendors and members the opportunity to hold face-to-face business meetings to discuss any issue. And the agenda offered participants many opportunities to further hold private meetings during breaks or other down time.

But for many members, the highest value sessions may have been the Member/Vendor Discussion sessions where vendors and outside professionals offered a variety of topical presentations conducted jointly with an HTSA member. The list of the topics these sessions covered gives a sense of the group’s new priorities, with top sessions including:

  • Selling Performance Audio in the CI Model
  • Marketing to the Builder, Designer & Architect
  • Selling Performance Video in the CI Model
  • Recurring Monthly Revenue Initiatives & Processes
  • Emergence of Video Display Advertising in the Digital Arena

These and other topics were presented in a rotating schedule over two days to make sure all attendees could get to all of the topics that they felt were most pertinent to them. Most importantly, each presentation included an HTSA member who then expanded on the topic with their “real world” implementation experience. These sessions too, offered plenty of opportunity for meaningful Q&A.

A Key Keynote

The meeting was capped off on Thursday with a keynote presentation that some might think a bit unusual for a business conference. The presentation by author and speaker Steve McClatchy, whose recent book Decide: Work Smarter, Reduce Your Stress & Lead By Example is on the New York Times Best Seller list, shared with attendees techniques on how to be more productive, reduce their stress, and achieve their goals. McClatchy, who was recently on the Today Show, was extremely entertaining and told HTSA Spring Conference attendees they need to follow three simple steps: “schedule your want to’s,” “defend them” from unimportant urgencies, and “catch-up on maintenance” issues later.

McClatchy’s presentation was lively, funny, and poignant. The keynote session was almost standing-room-only, with attendees paying rapt attention to the very solid, heart-felt advice.

Attendee Reaction to HTSA’s 2016 Spring Conference

Attendee reaction to the entire Spring Conference and 20th Anniversary Celebration was positively effusive:

“Well, first of all, the venue is awesome,” said David Wasserman of New York City’s Stereo Exchange. There was more intimacy and interaction between members this year.”

“This event was superb,” added Ann Wasserman, also with Stereo Exchange. “It has put everybody into a positive frame of mind.”

“I like the new energy,” said Frank Sterns, Sony Vice President of AV Specialty & Custom Integration. “I see renewed enthusiasm in the group, manifested in the new members, a bit of a change in the profile of new members, a change in the agenda of the meetings (not cut and paste from previous years)…which leads me to the conclusion that the short-to-medium term looks good for the group. Jonny’s enthusiasm and energy is a big plus.”

“There’s a sense of real camaraderie this year,” added David Wasserman. “Jon [Robbins] brings tremendous energy. He really understands our world – even though he’s the Executive Director, he communicates with us on our level. And communication has improved tremendously.”

To learn more about HTSA, see: www.HTSA.com.

HTSA Launches All-New ‘Masterclass Series’ In-Depth Member Education Initiative

Press Release

HTSA Launches All-New ‘Masterclass Series’ In-Depth Member Education Initiative

Executive Director Jon Robbins Announces Custom Created Educational Initiative at HTSA’s Spring Conference 2016 in San Juan, Puerto Rico

Barrington, IL, April 6, 2016:  The Home Technology Specialists of America (HTSA), an industry-leading national retail and custom integration buying group, announced at its Spring Conference 2016 and 20th Anniversary Celebration in San Juan, Puerto Rico that it is launching an all-new member education initiative called the HTSA Masterclass Series. Custom created for HTSA, this new series will take an in-depth, hands-on approach, identifying best practices of key elements of business and provide insightful training and practical tools for all members. The first Masterclass Series, titled “Sell More Audio,” takes place May 10-12  in Kennesaw, Georgia.

HTSA, in partnership with Nationwide Marketing Group, is holding this first Masterclass Series event in part at Nationwide’s PrimeMedia Studio facility, and in part at the Embassy Suites in Kennesaw, GA (near Atlanta). At this event, which is partially sponsored by digital marketing specialist Netsertive, a participating group of more than100 HTSA members and vendors will go through an intensive multi-day program to learn action steps designed to help drive the add-on sales of higher margin, high-performance audio in all systems sold and installed by group members.

“HTSA is committed to being a positive force in growing the high-performance A/V channel and this program is just one example of an initiative to do just that,” said Home Technology Specialists of America Executive Director Jon Robbins. “We have invested heavily in creating an all-new, deeply intensive two-day training program that will give HTSA members the tools and techniques to further drive their sales of high-performance audio products.”

The focus of Sell More Audio is to provide a comprehensive 10-point sales and marketing strategy that identifies each area of the member’s business that needs to be addressed in order to successfully roll out a company-wide Sell More Audio initiative.  By the end of the course, members will possess a pragmatic step-by-step action plan that will help them implement a new process for their team that will drive higher margin, high-performance audio attachment sales.

The Sell More Audio Masterclass has been in development for more than four months, and is based on input from high-performing HTSA dealers and vendors – including detailed case studies of select members’ audio businesses. The program was created in conjunction with The Deborah Smith Group, a well-known industry consulting firm specializing in sales and sell-through programs,

“We have found that our vendor partners are particularly enthusiastic about this initiative and many have rushed to assist us in the program design,” Robbins said. “The fact is, this program will not only benefit HTSA members and vendors – it will also, in accordance with an HTSA core value, help grow the overall high-performance A/V channel.”

In an industry that often seems bent on a  “race to zero,” HTSA’s Sell More Audio Masterclass is a powerful counter-force that will help members forge a new more profitable path by driving even higher levels of attachment sales of high-performance audio in all of their systems. The group plans on offering more modules in the HTSA Masterclass Series on other key business topics in the future.

To learn more about HTSA, see: www.HTSA.com.

HTSA Announces Six New Category-Leading Vendor Partnerships as Group Continues Expansion of Higher-Performance Solutions

Press Release

HTSA Announces Six New Category-Leading Vendor Partnerships as Group Continues Expansion of Higher-Performance Solutions

Announcement Comes on the Eve of the Organization’s Spring Conference and 20th Anniversary Celebration Taking Place Next Month in San Juan, Puerto Rico

Barrington, IL, March 24, 2016:  The Home Technology Specialists of America (HTSA), one of the industry’s first and most prominent national retail and custom integration buying groups, said today that it has forged partnerships with six key new vendors, each a leader in their respective product categories, as part of the group’s continued expansion of higher-performance solutions. These new partnerships are: Savant, D-Tools, Atlona, Deezer, Master & Dynamic, and Sennheiser. The announcement comes on the eve of the group’s Spring Conference 2016 and 20th Anniversary Celebration taking place in Puerto Rico next month.

One of the industry’s earliest-forming national retail buying groups, HTSA has long distinguished itself by offering a consistent member profile of highly skilled, expert technology system dealers and integrators. HTSA members are most often leaders in their markets and have shown substantial expertise in adapting to the always changing technology landscape with its never-ending stream of emerging solutions.

With a keenly honed understanding of their client’s needs and desires, HTSA dealers seek to design, sell, and install the finest custom-created solutions available. As such, the group has forged relationships with a carefully selected group of leading brands that offer the latest upgraded technology solutions. While the organization turns away more brands than it accepts, these new lines greatly enrich the palette of available solutions to be used in a wide array of system designs that exceed client expectations.

“These new vendor partnerships expand the range of options that our members can use to create the perfect solution that will easily exceed their clients’ wildest imagination,” said Jon Robbins, Executive Director of Home Technology Specialists of America. “Whether it is a leading control and automation solution such as Savant…or cutting edge AV signal distribution and management from Atlona…or an upgraded audio listening experience from Master and Dynamic…HTSA members will have a world-class toolbox of premium-quality tools to help upgrade their clients up to higher performance solutions.”

More Details on New HTSA Vendor Partners

  • Savant – A leading home control and home automation solutions provider
  • D-Tools – The industry’s leading provider of system design software
  • Atlona – An industry leading manufacturer of solutions for distributing and managing virtually every AV signal type
  • Deezer – A leading high-resolution music streaming service
  • Master & Dynamic – A New York City-based premium audio company obsessed with sound and creativity offering high-performance headphones and earphones
  • Sennheiser – A diversified manufacturer of pro, semi-pro, and consumer products including very high quality headphones and earphones

HTSA is holding its Spring Conference 2016 and 20th Anniversary Celebration this year in San Juan, Puerto Rico at the Ritz-Carlton Resort from April 4-7.

To learn more about HTSA, be sure to visit: www.HTSA.com.

Excitement Builds as Three Notable Dealers Join HTSA on the Eve of Spring Conference 2016 and 20th Anniversary Celebration

Press Release

Excitement Builds as Three Notable Dealers Join HTSA on the Eve of Spring Conference 2016 and 20th Anniversary Celebration

Pre-Registrations for HTSA’s Spring Conference in Puerto Rico Next Month Currently Exceeds an Astonishing 90% of ALL Members

Barrington, IL, March 24, 2016:  The Home Technology Specialists of America (HTSA), an industry-leading national retail and custom integration buying group, said today that excitement is building as three notable new members have joined the organization on the eve of their upcoming Spring Conference 2016 and 20th Anniversary Celebration. The new members joining the group are: In-Focus Systems (St. Louis Park, MN), Paragon Systems Integration (Aspen, CO), and HD Media Systems (Cape Girardeau and St. Louis, MO).

In-Focus Systems was launched in 2001 by co-founders Dennis Galligan, Jake Smith, and Todd Tvetene, along with an experienced team of technicians, programmers, and engineers who design and install innovative technological solutions for the residential, builder, remodeling, and commercial markets. In-Focus Systems maintains a stunning 8,000 sq.ft. office and showroom where clients can experience first-hand a  full range of possibilities, including sophisticated home automation systems that can dramatically enhance their quality of life.

Paragon Systems Integration is one of the best-known integration companies in the industry with a long and respected history in Aspen. Once part of integration industry powerhouse VIA International, Paragon has independently relaunched with a full complement of highly-skilled and knowledgeable technology experts. Paragon offers a wide range of upgraded solutions custom created for their largely residential clientele.

Cape Girardeau, MO-based HD Media Systems was founded in 2006 by Scott Starzinger and Drew Balsman who drew upon their diversified experiences in information technology and home entertainment to design leading-edge, custom-created residential solutions. The company has now grown to 24 employees and offers expert solutions for the residential, commercial, schools, hospitals, banks and church markets.

“We are thrilled to welcome these new members into HTSA – each of whom represent the best and the brightest home technology specialists in their respective markets,” said Jon Robbins, Executive Director of Home Technology Specialists of America. “HTSA members are those dealers and integrators who embrace the wonder of expertly designed and installed high-performance home entertainment and home automation systems – and the enhanced lifestyle such systems bring to their clients. That is certainly the case with each of these market-leading members who will enrich our organization, as well as be enriched by their association with their HTSA colleagues. ”

Earlier this year, HD Media Systems acquired Stereo One in Cape Girardeau, MO, another high-quality custom integration company that was a member of HTSA. At the time of this acquisition, HD Media was part of a different retail buying group and after careful deliberation made the choice to go with HTSA.

“When we purchased Stereo One, it was an opportunity for us to take a closer look at HTSA,” said Scott Starzinger, co-founder of HD Media Systems. “When you look at the whole package, from vendor programs, to marketing support, to partnerships with key service agencies, to the ability to interact with some of the industry’s finest dealers and integrators…HTSA was just the right choice for us. We feel we’ve reached a new, higher level by joining HTSA.”

HTSA is holding its Spring Conference 2016 and 20th Anniversary Celebration April 4 -7 in beautiful San Juan, Puerto Rico at the luxurious Ritz-Carlton Resort. With a full agenda of key business presentations to help members achieve even more success, there is also plenty of opportunity for social interaction amongst members and group vendors. Many HTSA members find that these interactions with other successful members and vendors can be the most valuable part of attending events such as these.

How excited are HTSA member in anticipation of the event this year? Pre-registrations currently establishes that more than 90% of all members will attend.

To learn more about HTSA, see: www.HTSA.com.

With New Director and New Board, HTSA’s New Momentum Attracts a Prominent New Member

Press Release

With New Director and New Board, HTSA’s New Momentum Attracts A Prominent New Member

Well-Known California Integrator AudioVisions Joins the Organization, Cites Quality of Members & Positive New Energy as Motivation

Barrington, IL, February 25, 2016:  The Home Technology Specialists of America (HTSA), an industry-leading national retail and custom integration buying group, announced today that prominent California integrator AudioVisions has joined the organization. Based in Lake Forest, California, AudioVisions has four locations throughout the state and is one of the industry’s best known and most-respected integrators.

AudioVisions is one of an initial wave of new dealers in the process of joining the organization since Executive Director Jon Robbins rejoined the group that he helped launch twenty years ago. Robbins replaces former Managing Director Bob Hana, who has left the group to focus his energies on a private charity he separately founded.

In addition to naming a new Executive Director, HTSA also recently announced a new Board of Directors. The combination of these changes in strategic management and oversight has instilled a new sense of energy and momentum in the group. This new momentum was, in part, cited as one of the reasons why AudioVisions chose to join HTSA.

“First and foremost, what attracted us to HTSA was the quality of their members,” said Mark Hoffenberg, co-founder of AudioVisions. “We desire to work collaboratively with the best companies and the brightest leaders in the industry, and many of them are in HTSA. But equally important, we believe that HTSA is in the midst of a powerful resurgence and we wanted to be a part of that.”

Launched in 1989 by co-founders Mark Hoffenberg and Bob Walpert, AudioVisions went on to become the quintessential integrator’s integrator, creating various business systems and processes that influenced the then-nascent custom integration industry. AudioVisions also created integration-specific software that ultimately was adopted by a significant percentage of custom installers and integrators throughout the industry.

In 2005, AudioVisions was acquired by Best Buy and run as a separate entity. Mark Hoffenberg remained President of AudioVisions, continuing to run day-to-day operations, while simultaneously serving as a Vice President within Best Buys’ Services organization. In 2014, the management team of AudioVisions re-acquired the company from Best Buy and is now a wholly-owned independent integration business.

“We are extremely pleased to welcome AudioVisions into the HTSA family,” said Jon Robbins, Executive Director of Home Technology Specialists of  America. “Mark and his team have a high standard of professionalism and like all HTSA members are able to effortlessly step customers up to high-performance products. HTSA is strengthened by the addition of AudioVisions –  as AudioVisions will be strengthened by participating in the sharing of best practices with other HTSA members.”

See more on AudioVisions by visiting: www.audiovisions.com.

To learn more about HTSA, see: www.HTSA.com.

 

Nationwide Opens Access to its Marketing Distribution Network to HTSA Members

Half a year into their strategic alliance with one another, HTSA and Nationwide Marketing Group announced a new benefit for HTSA and Home Technology Specialists of Nationwide (HTSN): Nationwide is giving access to their proprietary inventory and software platform, eXchange, to members of HTSA and HTSN.

eXchange was developed by Nationwide to compile product data, inventory, pricing, and delivery information from eight authorized distributors so that dealers can find the exact products they are looking for and get them delivered when they want, and at a price that they want. HTSA Managing Director Bob Hana described the system as, essentially, a Kayak or Expedia for the specialty retailers and custom integrators market.

“We are always seeking new avenues for our members to become more efficient and timely, and to provide their customers with the products they want,” Hana said“This eXchange program offers our dealers immediate, convenient access to thousands of products anytime. They will have more choices in product than ever before.”

The assortment of goods featured on the eXchange is tailored to match the needs of HTSA and HTSN dealers who don’t have time to sift through thousands of products distributors offer that members don’t carry. The portal can be sorted based on popularity of items, price, availability, and customized preferences, Hana explained. And the tool is designed with time-management inefficiencies for project estimating and ordering.

“HTSA and Nationwide represent the future of product delivery, support and service for specialty retailers and system integrators,” said Hana. “Our strategic alliance allows for these independent organizations to cooperate in a way that is positively impacting the CE industry as a whole – maximizing the strengths of HTSA and Nationwide Marketing Group’s individual core competencies, while increasing member benefits, amplifying vendor relationships and creating synergies across marketing and other services that together present increased business growth opportunities for members and vendors alike.”

CEDIA – HTSA and Nationwide Open Inventory and Ordering Portal to Members

Through the strategic alliance with Nationwide, HTSA members will grow their collective distribution network with online portal that streamlines the ordering process

Dallas, TX – CEDIA Expo Booth #6203 – October 15, 2015 – The Home Technology Specialists of America (HTSA) is proud to announce that all members now have access to Nationwide Marketing Group’s eXchange. The eXchange, developed by Nationwide, is a proprietary inventory and software platform that compiles product data, inventory, pricing, and delivery information from eight authorized regional distributors into a singular streamlined portal for HTSA and Home Technology Specialists Nationwide (HTSN) members to search product inventory, create proposals and place orders. This system will not only streamline the ordering process for members, but will also increase their collective distribution footprint.

With detailed product information and availability aggregated from eight regional and national distributors across the US including Audio America, AVAD, Capitol Sales, C.E.D., D&H, DSi, Petra, and Volutone, members will be able price products, view real-time inventory by location and order from multiple distributors in one session. Further, the eXchange’s market-leading shipping policy ensures that HTSA and HTSN dealers always know their true or landed cost.

While HTSA members will still buy direct from affiliated manufacturers, they will now be able to leverage the power of the eXchange if they hit a stock or pricing issue, or are faced with a time-sensitive order.

The assortment of goods featured on the eXchange is tailored to match the needs of HTSA and HTSN dealers who don’t have time to sift through the thousands of products distributors offer that members don’t carry. The portal also organizes products by popular items, frequently ordered items and customized preferences all aimed at creating new time management efficiencies for project estimating and ordering.

“We are always seeking new avenues for our members to become more efficient and timely, and to provide their customers with the products they want,” said Bob Hana, managing director of HTSA. “This eXchange program offers our dealers immediate, convenient access to thousands of products anytime. They will have more choices in product than ever before.”

“HTSA and Nationwide represent the future of product delivery, support and service for specialty retailers and system integrators,” said Hana. “Our strategic alliance allows for these independent organizations to cooperate in a way that is positively impacting the CE industry as a whole – maximizing the strengths of HTSA and Nationwide Marketing Group’s individual core competencies, while increasing member benefits, amplifying vendor relationships and creating synergies across marketing and other services that together present increased business growth opportunities for members and vendors alike.”

“HTSA and its members are the cream of the crop in the CI space, and the eXchange program will only help them continue their dominance,” said Dean Sottile, SVP of Distribution and Logistics at Nationwide and architect of the eXchange program. “This powerful tool allows dealers of all sizes to manage their interactions with distributors more efficiently and gives them a wider view on the market than they could get by just working with their local source. We look forward to their feedback as we build eXchange into the most indispensable tool of its kind.”

HTSA and HTSN will exhibit together for the first time at CEDIA Expo in booth #6203.

To learn more about The Home Technology Specialists of America, please visit www.htsa.com.

Harrison Home Systems Joins HTSA

Denver-based Harrison Home Systems has joined the Home Technology Specialists of America as its newest member. Harrison Home Systems will make its debut as an HTSA member at the 2015 CEDIA Expo this week in Dallas.

“We have reached a critical point in our company’s growth and we believe that the marketing and business support that HTSA provides its members is what can really push us to the next level of success,” George Harrison, co-founder of Harrison Home Systems, said in a statement. “HTSA members represent the best in the industry, and we are excited to contribute our expertise and learn from other members to further our teams’ education and training.”

During the past year, the Harrisons took a chance and bid on a major luxury condo infrastructure project and were selected over two larger companies, HTSA explained in a statement. They believe that the work that they undertook—delivering 250 Columbine luxury condos—has sent them on the path towards growth. They are currently focusing on large whole-home automation projects and use technology like video-conferencing and real-time data entry in the field to stay on top of processes and keep everything organized.

“George and Kassa have taken their business and made themselves a big name in a competitive market by finding their strong suit and taking the time to build lasting relationships with both partners and customers,” Bob Hana, managing director of HTSA, said in the statement. “They will prove to be an invaluable source of inspiration and advice for other members, and HTSA will provide them with unwavering support, additional training opportunities and new relationships that will help them continue to grow.”